Posts Tagged ‘New Social Media’

So what now, Google+ (Google plus) ?

August 7, 2011 2 comments

Back in 2003, when I was still in 2nd year high school, social networking sites were starting to rise and be in demand. That time, I was an active user of Friendster because it was the popular networking site where most of my friends belonged to.

The hype of Friendster and the increasing number of social networking sites such as Flixster, Netvibes, Multiply, MySpace made my father give me an advice. He said to me, “If you want to get rich and famous, think of a site that will be better than Friendster and other sites available in the Internet.” And congratulations to Mark Zuckerberg for making my father’s words come true and founding Facebook.

For the past years, Facebook has been successful in attracting users to join the network and in continuing to improve the site. There are a lot of features that fit everyone’s lifestyle and demands. There has been numerous times when I thought if ever there will still be another website that can beat Facebook. And this is where Google+ comes in the picture.

Google has been known to be one of the top providers of web applications to make it easier for people to share and disseminate information. There is Web search, Gmail, Google Maps, and the list goes on. Who’s not guilty of using any of Google’s products?

So what now? Google has just launched Google+ and people are increasingly being drawn to it.  A particular video on YouTube discusses the advantages of Google+ over Facebook. Will Google+ become a threat to Facebook? Meantime, let’s watch the YouTube video that introduces Google+.

As I mentioned above, Google is one of the top providers of web applications but not all applications has been successful. Take Google Wave and Google Buzz that only made noise but not embraced by users. There is also an article written by Chunka Mui entitled Why Google+ is Poised To Fail which you may consider reading.

It is still early to say whether Google+ is a successful project or not. As always, the users will determine the results. Any insight on Google+?


New Social Media Killed My Planner

December 31, 2009 7 comments

One of the activities in my 2009 planner

My 2009 planner/diary is full of schedules, details, upcoming activities, birthdays, things-to-do, important happenings of the day, and others from January until May. The rest of the months have days or weeks without any entry. And I think I know who the culprit is.

This blog serves as a tribute to my planner, This Journal Will Actually Change Your Life (2009). This is a great planner because it offers you countless trivia and activities that will actually change you if you will only let it. There are trivia about other countries, celebrations, behaviors, humans, animals, phenomena, and other stuff from the most serious ones to crazy ones. It has spaces for notes, lets you gauge your daily mood through a chart, helps you keep track of your monthly expenses, offers quarterly check up, suggests websites for you to visit, and reminds you to pay attention to the small things that you might have forgotten like cleaning your desks and cabinets or checking the batteries of your flashlights and emergency lights.

However, something made me neglect my planner when June started. I totally do not blame my studies since it never made me neglect other things or it seldom becomes my reason for neglecting something.

All I can blame for the “death” of my planner is the new social media, mostly Facebook. Facebook did not only kill my planner, it tried to replace it since I joined that network last June.

Here are some of the reasons:

  • Microblogging seems easier than writing on the planner/diary.
  • In new social media, what you post is almost always shared to others effortlessly.
  • I get invited in events through Facebook with all details included so I do not have to write it down.
  • Facebook reminds me of the birthdays of my friends, no flipping of pages needed.
  • Videos and pictures from special events are recorded or stored in social networking sites and other sites like YouTube. Printing and pasting them on the planner is optional (and hassle).
  • I can see others’ posts even without their permission through new social media. It is like reading others’ journals too.
  • My planner has all activities and stuff ready and set for me for the whole year while new social media constantly changes and adapts its activities to fit my varying interests.

Despite the death of my 2009 planner, I still bought a new planner for 2010! Hehe! It is Luxe Monologue. It has a corporate look unlike my previous planner. No trivia, no fancy drawings, no extra activities. I just hope that my planner for 2010 will not bore me even if it has no drawing at all! This time, I will try my best not to let anything kill it. I shall not neglect it. Besides, I cannot access the Internet 24/7 while I can bring my planner anywhere and anytime as long as I have my pen.

Goodbye 2009 and to my planner! Hello 2010 and to my new planner!

Happy New Year! May we all have a great year ahead!

Online Services for the Dead

October 14, 2009 19 comments

ripEven the dead can benefit from online services. This may sound a little spooky or an early Halloween post. Or is it really early? October na kaya!

About 3 months ago (Don’t get me wrong, I did not intend to save this as a Halloween post haha! It’s just that I only remembered this now), I saw a big billboard somewhere in QC promoting the funeral house’s new service—the E-LIBING. If we already have email, e-delivery, e-cards, e-games, and other online services like ordering plane tickets online, buying and paying for stuff online, even donating online, why not have an online service for our deceased loved ones.

This E-LIBING, offered by St. Peter Chapels allows the family, relatives, and friends who cannot attend the funeral to view the final rites and interment of their loved ones. The E-LIBING complements the other service which is the E-BUROL. E-BUROL enables the family, relatives, and friends to view the wake of their dear ones. These two services let people from anywhere in the country and outside the Philippines to view and be with their loved ones even for the last time, even just on line.

Now, are online services getting better? 🙂

Kids and the New Social Media

October 6, 2009 13 comments

technologyHave you met a six-year-old child who knows how to turn off, on, and restart computer and laptop? How about a preschooler who knows how to look for a file/folder that contains music and plays it using NOT JUST Windows Media Player BUT ALSO VLC? A child who logs on to a website and knows that he has to type in the Search box to find what he is looking for? A kid who can operate Skype and can change status and mood of your account? A child who recognizes the need to disable and enable internet connection and knows how to do it? If not, then you have to meet my brother.  🙂

And! Are you using Windows Movie Maker or Ulead to edit videos and music? Here’s what my brother uses instead of those (CLICK).

I am sure that not only my brother is like this. Many children nowadays, ages 10 and below, are already computer-literate and techy. From the children’s interest in toys, cartoons, animes, to their exposure in the Internet, websites, and of course, new social media.  272822.full

Yes, new social media, indeed. New social media is not just for teens, yuppies, and (catching up) grownups, but is now also for children.

What might have introduced children to new social media?

  1. Cartoons and animes promoting their websites during their airtime.
  2. Older siblings and parents of children using new social media like podcasts, wikis, blogs, video blogs, (especially) social networking sites, and others.
  3. Innate urge of children to interact and not just watch and listen to the sacred box. Children may be very visual but they are after interaction too.

If you will notice, websites for children like Cartoon Network Philippines, Disney, Petpet Park, and Nickelodeon have their own strategies for children continue going to their site. These sites have games, videos about latest products and shows, music, contests, online news, downloadable wallpapers, video and game comments, communities that serve as social networks, polls, posts by visitors, quizzes, and even forums.

In these, we can see that even children are starting to adapt the roles of new social media in their simple way of living. How much more in the years to come after they leave childhood?

**Note: If you are my sister’s contact in Facebook, 80% of her morning posts there are done by my little brother. If you message her and she replies “no macy,” it means that my brother is using her Facebook account to play applications and he is telling you that “macy,” my sister, is not around. 🙂

Another Trend in the Workplace

August 13, 2009 3 comments

Planning Ahead

In our Organizational Communication 152 Class two Saturdays ago (so recent, right?), it was discussed in our class how to conduct and answer job interviews effectively. Podcasts, videoblogs, a written sample interview, and an impromptu interview scenario of my two classmates were presented to help us in the discussion. I learned that stating your previously held positions is not enough nowadays. You have to assert the things you’ve done in relation to your positions—the challenges you faced, how you overcame those, and how effective were your decisions and actions. During that discussion, I was already thinking of the things that I did as a member, officer, and representative in my organizations that I can somehow flaunt to my future job interviewer.

…but doing the right thing

Getting your desired job requires you to give satisfactory answers and interaction with your interviewer, and of course, a substantive, brief, yet impressive resume. I remember the time when I was revamping my resume that I would use in OJT application. I browsed the resume of a particular person to get an idea on what else to include in the objectives part. When I read the person’s resume objectives, I found out that she indeed have a very well said objectives. Out of curiosity, I tried to search and copy-paste her exact words in Google. Guess what? Her objectives appeared in the first five results! Most part of her objectives was copied directly from that website. Yes, her objectives were catchy but those really did not come originally from her. What if many of her co-applicants have been also smart enough to find and use that exact objective? What if her interviewer happened to search it in Google? Lesson learned, even if you wanted your resume to appear as interesting as possible, you must remember to state original ideas and real things about yourself as much as possible too. Moreover, the wide use of internet today makes it easy for employers not just to track whether you plagiarized your resume sentences or not but it also serves as a click-away means for them to verify your activities like positions handled, experiences, and other information.

New insights

I wish to go back to the day (during my internship) I gave my suggestions to my boss for the advertising and launching of their new products. Those are products especially for girls but one of those can also be for men. I, together with my co-intern, could have suggested that aside from competitor analysis and observation of shopping behaviors in malls, we could also conduct online forums or participate in online forums to know their preferences, insights, and other sentiments that could be beneficial for the launching of the products. Internet has now more to offer to industries as well as customers. Learning to maximize its uses is now a new trend for businesses to know.

Generation of Distractions

July 26, 2009 7 comments

This morning my mom recalled that during her college days, she had a routine for studying at home: taking a 2-hour nap after arriving from school and then doing schoolworks for hours, straight, until she’s finished. I complained that I cannot do or adopt what she used to do. There are a lot of distractions and following a routine religiously would somehow be impossible and would just cause frustration to me. Why? Televisions now have cable channels that I wish I could watch all at the same time. Gadgets are all around us including cellular phones, mp3 (outdated?) or other mp-whatever, i-pods, digicams, computers, and laptops. And of course, the most prominent of all, Internet.

Regardless of being a good distraction or not of the Internet, many individuals, groups, societies, and organizations have been using this for their own benefits. In fact, it is very good and encouraging to know that many international and multinational companies, especially the examples stated in the 9th Chapter of Wikinomics, have used the Internet to communicate better with their customers and employees. Blogs, wikis, social networking, and others are used and tapped by companies not just to get feedback from the public but to actually acquire information that may be useful for their business.

As I have noticed, different organizations have reached out to their audience by being open to the new social media, the interest of most potential customers. For instance, many brands of shoes, clothing, cars, accessories, chocolates, restaurants, and even schools and universities, have made their online accounts in Facebook and other social networks. An individual can receive updates, newsletters, and more about a product or service through Facebook while actually connecting, playing, and having fun with friends. In addition, a person becomes an advocate of a certain brand once he or she mentions good things for the product or suggests for the betterment of it. Moreover, the new social media can serve as a tool for bottom-up communication because employees, who are more often exposed to it than the executives, can observe the happenings and latest in the Internet and report it to the supervisors.

Fortunately, organizations in the Philippines are gradually starting to integrate the use of new social media in their management. For example, in the company where I had my internship, the use of Yahoo! Messenger and other social networks like Friendster and Facebook is allowed. Surfing the net during working hours is not viewed as a bad distraction. They are allowed to use the Internet even during working hours for them to communicate with co-employees, customers, and supervisors outside the head office and to get necessary information quickly while actually relaxing, and managing stress and boredom. I view this as a needed distraction, but a controlled one. Of course, the quality of their performance shall not suffer.

Moreover, from just hiring a person who is computer-literate, to MS Office-literate, to PhotoShop Adobe-literate, it would really not surprise me if several years from now, “abilitiy to use wiki” would be one of the qualifications for a job position. Many have already shifted from traditional to new social media.

Although one of the major roles or ideals of new social media, as discussed in the Wikinomics, is collaboration through a decentralized organization, I can say that this is still impossible for most of the companies here in the Philippines. It will surely take years before strict rules that hinder decentralization become loose. As of now, hierarchy is still evident even with the existence of new social media. Furthermore, certainly not everyone can contribute relevant information. Many will just be nuisances. Besides, too many cooks can spoil the broth.

What is good for one may not be good for the other. In the same way, the use of new social media and the shifting of organization from centralized to a decentralized one may be good for some organizations but may also be not apt for others. New social media, along with decentralization, may be a distraction for most companies bounded by rigid rules. It is up to the organization and its nature whether or not to cultivate and adapt the new social media as a new approach for the survival of the business.

Saved by the Net

June 29, 2009 3 comments

Gone are the days when the Internet was made only for military purposes and could only be accessed by the rich and the fortunate.  Gradually, it is becoming available for everyone. It appears that Internet is now used by diverse individuals for varying purposes.

The first chapter of The Cluetrain Manifesto, Internet Apocalypso, compared our Internet today to a marketplace in the olden days. True enough, a marketplace where trading takes place and, mostly, where relevant and trivial conversations happen can be really compared to what the Internet allows us to do. In the early centuries, it was usually in a marketplace where you would hear rhetorical pieces being delivered and exchanged, where you might encounter free yet vulgar individuals,  and where word of mouth travel very fast. Nowadays, people still love to do what they’ve been doing in marketplaces through the Internet. This only proves that though time passed and technology brought developments, the innate want of humans to communicate did not change.

However, it is ironic how and why organizations, or people governing organizations, would want to limit the knowledge gained and expressed by their subordinates, workers, and even consumers. I do agree that employees can still contribute a lot of information to the management and not just follow commands from the top. For example, a manufacturing firm that produces materials for the masses may be needing some suggestions from low ranking employees who actually belong to the target bracket. In addition, customers now are not merely consumers anymore but they are also analysts who also know what is good for them and not. Unfortunately, many companies still do not realize the importance of empowering their employees and listening to the customers’ feedback because of bureaucratic mentality and control-maniac management. But people are born to be discontented most of the time–thus they will definitely find a place where they can vent their unwelcome and unspoken thoughts and ideas and where they can get information concealed from them.

The Internet has opened a new window for information seekers and opinionated people. It is fast, for free, convenient, not governed by bureaucratic rules, and rarely hides a sizzling information. With just a click, you will be updated on the latest news in different areas. With just another click, you can post your comment and say whatever it is that you want others to know. Moreover, Internet has improved and added a new way for communication. Everyone can now talk to any person who is on the other side of the world.

“Communication is a powerful tool.” I believe that by widening the means for communication of people, Internet has nurtured the people  intellectually.  Providing a room for effective communication empowers humans while the lack of it destroys them. Communication, being a powerful tool, must not be suppressed. In the same way, Internet as a means for communication, must be of access to everyone. After all, it us up to us how we want to use and maximize the use of Internet.

Today, nobody can stop anyone from browsing the internet, consuming as much information as he or she wants, and saying whatever a person wants. Everyone now, regardless of age, economic status, and educational attainment, has equal access to available information in all World Wide Webs. Thanks to the Net!

On the other hand, organizations, as well as individuals, who refuse to accept this new trend will suffer for their own choice. They will, indeed, suffer until they realize that “the clock is now ticking in Internet time.”

First Chapter: Internet Apocalypso by Christopher Locke

Chapter One: Internet Apocalypso by Christopher Locke